top of page
thumbnail_phonto (4).jpg

TITLEIST TRUFEEL: Soft touch golf ball re-designed for distance and feel

Image credit: Titleist

The Titleist TruFeel golf ball has been re-designed for more distance than ever before in combination with even softer greenside feel says golf ball manufacturers ahead of its launch.

The softest golf ball in the Titleist golf ball family is now available in golf shops worldwide. According to Titleist golf ball research and development experts the global golf giants were able to deliver the enhancements by engineering a larger and faster core along with high-performance aerodynamics to deliver longer distance.

A thinner, reformulated TruFlex cover provides the improved feel and control for shots around the green.

Frederick Waddell, Titleist Director of Golf Ball Product Management, said: “The TruFeel golfer is primarily focused on long and soft, but also seeks overall performance.

“That is where TruFeel stands out in its category, where the golfer doesn’t have to sacrifice performance and can trust the quality and consistency of Titleist.”

Image credit: Titleist

Every TruFeel golf ball is made at Titleist Ball Plant 2 in Greater New Bedford, Mass., to ensure consistent performance, quality and feel.

Mike Madson, Titleist Director of Aerodynamics and Research Engineering, said: “The new 1.600” core is very large for such a soft golf ball.

“By adding more fast rubber to the golf ball, we add more speed for distance, but we also needed to balance the increased core size by reformulating a slightly thinner cover. The result is softer feel, and similar spin with more speed for longer distance.”

Titleist TruFeel delivers its improved performance by engineering:

  • NEW Larger (1.600”), Faster and Low Compression TruTouch Core generates low spin for long distance.

  • NEW, Thinner Reformulated TruFlex Cover is a proprietary Titleist formulation designed for very soft feel and excellent greenside control.

  • Spherically-Tiled 376 Tetrahedral Dimple Design features a symmetrically optimized pattern to enhance long game distance.

PRICE: Around £23 GBP / $24.99 USD per dozen.



bottom of page