PLAY GREEN: New adidas Golf collection released for summer 2022
A new adidas Golf range called PLAY GREEN was released to the market which aims to help golf wear more environmentally friendly golfing apparel.
Even though more than 90 percent of adidas apparel in its spring/summer range is made in part with recycled materials, they wanted to make a special collection to inspire others to join them on their journey to help End Plastic Waste.
As a result the PLAY GREEN Collection, which includes polos, t-shirts, and hats, brings both style and performance through products made in part with recycled materials. adidas has an ambitious goal to replace all virgin polyester with recycled polyester in our products by 2024 wherever possible.
Shaun Madigan, adidas Golf, Global Director of Apparel, said: “It’s always our objective to make products for golfers that perform, but we never lose sight of the need to do so in a more sustainable way.
“PLAY GREEN is a collection where we feature designs inspired by the natural beauty that’s unique to golf, but all on a canvas comprised of materials that are better for the environment.”
The colors from the PLAY GREEN Collection were specifically curated based on the familiar scenes and landscapes that golfers encounter over the course of their rounds. The Spray-Dyed Polo, for example, features colors inspired by the vibrant greens of the fairways, brushed whites of the clouds, contrasted whites and browns of the bunkers, and the dark blues of the ocean and waters often found around the course.
As a way to identify the special collection, adidas created an inspiring emblem that combines golf with its mission as a brand to help End Plastic Waste. This playful design features a plastic bottle holding golf clubs on a pushcart, encouraging all to consider the many ways we can do more to respect our environment.
The PLAY GREEN Collection is available now at adidas.com, the adidas app and at select retailers worldwide.
