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Bridgestone Golf announces 2023 redesign of popular e6 golf ball

Image credit: Bridgestone Golf

Bridgestone Golf have announced today that the new e6 golf ball has been redesigned to provide a softer, more pleasing feel at impact with maximum distance for value-minded players.


After 15 years of success, the e6 is still going strong, with a new design aimed at players that want an exceptionally soft feel and pleasing sound at impact without giving up any distance off the tee. In the case of the new e6, those that don’t have Tour-level swing speed will greatly benefit from the soft, extremely large gradient core and Bridgestone’s advanced dimple technology and aerodynamics. As always, a seamless Surlyn cover helps provide a combination of speed, distance, and durability.


Elliot Mellow, Golf Ball Marketing Manager at Bridgestone Golf, said: “We’ve had an incredible run with the e6.


“It’s the mainstay of the e-Family and Bridgestone’s biggest selling two-piece Surlyn golf ball model to date. The e6 understandably has a lot of fans and the enhanced feel of the new design is sure to please. The added distance and forgiveness on off-center hits are an added bonus.”   


The two-piece Bridgestone e6 will be at retail in late January 2023.


Golfers can expect a retail price of $24.99 per dozen.  It will be available in white and optic yellow.

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